Marketing Business Group


Visitor/Convention & Tourist Attraction Task Force

PURPOSE: To inform, educate and promote the travel, recreational, and convention resources in the area, ensure that travelers within the Chamber area have current and accurate promotional materials and information sufficient to enhance their travel and promote the region, stimulate community growth by marketing Lufkin/Angelina County as a great place to live, work, shop and play, and is also responsible for proactively marketing Lufkin/Angelina County to those outside of the region. To strengthen the positive awareness of Lufkin and Angelina County as a convention and visitor destination in order to increase revenues and stimulate economic development and growth for the community

Increase visitors, including conventioneers and tourists. (Economic Development-A5)

Increase regional attraction, including the Ellen Trout Zoo and County museums. (Quality of Life-A2)

Increase access and use of Angelina National Forest, Davy Crockett National Forest, Neches River, Angelina River and Lake Sam Rayburn. (Quality of Life-A3)


PURPOSE: Members of the Ambassadors attend a variety of events hosted by the Chamber and its members. These include ribbon cuttings, Chamber Night Outs, ground breaking and anniversary celebrations. They also assist in putting welcome packets together and other tasks as needed.

Lake Enhancement Task Force

PURPOSE: Lead efforts in developing recreational amenities at Sam Rayburn Reservoir that will draw tourists to our community.

Neches River Corridor Task Force

PURPOSE: To develop marketing strategies for promoting eco-tourism along the Neches River Corridor, particularly the area in Angelina County.

Develop the Neches River Corridor to preserve the Neches River. (Infrastructure E1)


Regional Promotion Task Force

PURPOSE: Organize and implement efforts to promote Lufkin and Angelina County as the Regional Hub for all of East Texas. Organize and implement efforts to brand Lufkin/Angelina County as "the Destination" for retail, healthcare, training etc. by:

  • Develop a brand/image for Lufkin/Angelina County that most effectively positions
  • Angelina County in the minds of potential customers' expanding companies, higher income retirees, tourist and conference attendees, Angelina County young people and current citizens. This brand will be developed by a public-private partnership of organizations involved in promoting, marketing and developing Angelina County.

Healthcare Promotion Task Force

PURPOSE: To address regional healthcare issues and concerns, and support continued growth in maintaining Lufkin/Angelina County as THE regional HUB for healthcare. To create annual awards for Physician of the Year, Nurse of the Year and Healthcare Provider of the Year.


PURPOSE: Organize, plan, develop and implement the Annual Neches River Rendezvous, which is a scenic 10-mile canoe event down the Neches River


PURPOSE: Plan, develop and implement the Annual Texas State Forest Festival